Monday, April 25, 2011

Coaches Get Social With New Publishing Platform

FOR IMMEDIATE RELEASE

Life Coaches Get Social With New Publishing Platform

WASHINGTON DC — APRIL 26, 2011 — For Life Coaches, getting a book published has traditionally been a messy business. This month, Journey Grrrl Media has unveiled Social Publishing, a new way for Life Coaches to get published, expand their reach, and enhance their work.


“Until now, if you wanted to publish a book, you’ve only really had two options—fight to get a publisher to sign you in an already-crowded market, or pay tens of thousands of dollars to publish it yourself. The result is that many people give up—and great ideas go unshared,” said Dr. Angela Lauria, publisher and founder of Journey Grrrl Publishing. “For those who do manage to sign with a publisher, the next steps pose an even bigger challenge—you are rarely supported or coached through the writing process, and months or years later when your book finally drops, the real test begins…now that it's all done, will anyone actually buy it?”


With Social Publishing, the author submits one chapter per month, as they’re drafted. The chapters are then published online for crowd-sourced edits. As a result, the author begins to grow a pipeline of readers even before he or she has finished the second chapter.


“Not only are you building your readership, but you’re supported from day one by a publisher and a group of dedicated readers who want to make your book the best it can be,” said Lauria. “The big bonus? These readers tell their friends that they helped edit a book and spread the word about the next chapter, then those friends tell their friends…there’s a huge potential here for these books to go viral. This type of lead generation is key for Life Coaches—to grow their client base, increase their hourly rate, expand their business into more passive income streams, or just reach more people with their message.”

About Social Publishing

· Instead of sending a completed manuscript, the author submits chapters to the publisher monthly

· The author has a custom URL where he or she can send customers even before the book is complete

· Chapters are free during the period where crowd-sourced edits are accepted

· The publisher delivers leads and bundled edits to the author monthly

· Once all the basic chapter drafts have been posted, consumers can pre-order the book

· When the book is complete and edited, the publisher will print and distribute the book and make a final copy available as an ebook as well

 

About Dr. Angela Lauria

Angela Lauria is the publisher of the "If I’m So Smart..." holistic how-to guide series and the author of the forthcoming, If I’m So Smart, Why Can’t I Write a Book?  She is the author of From Medea to Media: Live Performance as a Vehicle for Social Change (Atropos Press, 2009); the co-editor of The World Almanac of US Politics (Pharos Books, 1997); and a researcher for NIGHTMOVER (Harpercollins, 1995), Hong Kong 1997 and Beyond (Summit Publishing Group, 1996), and Aboard Air Force One (Fithian Press, 1997). She has been featured in Elle Canada, Micro Tank, and Research Access. Angela has a PhD in Communications from The European Graduate School (EGS) in Saas Fee, Switzerland. She is the President of Journey Grrrl Publishing and lives in Washington DC.

About Journey Grrrl Publishing

Journey Grrrl Publishing, a division of Becoming Journey, LLC, is the publisher of the “So Smart” series. The books, part of the world’s first holistic “How To” guide series, are the flagship product of a suite of media offerings including live events, DVDs, and a subscription-based website. The company was founded in September 2010 in order to help Life Coaches and other healing professionals build their businesses through content marketing and book publishing. In addition to publishing the So Smart series, Journey Grrrl offers marketing consulting services to solo entrepreneurs in healing professions. Consulting services include social media coaching, website design, information product launches, passive income strategy & implementation, and lead generation campaign management. Journey Grrrl Publishing books will be available online and in book stores as well as in eBook form. If you’d like to submit a book proposal, be sure to follow the instructions here. If you are looking for marketing services, you’ll find our contact information here.

No comments:

Post a Comment